WordPress hosts a large number of websites in all industries. Whether a small business, nonprofit, podcast, online store, or blog, millions have found success by WordPress websites.
However, that doesn’t mean that everyone who uses the platform is a WordPress expert. With all the plugins and themes available, what is the best way to create a website that is both well designed and functions properly? Sometimes, you need a little support to accomplish your goals, engage your audience, and drive conversions.
You may decide to conduct research on your own to determine the best steps regarding your site as How to best use WordPress.
We at TGSane Technologies have worked with many clients with their WordPress challenges, whether it’s general support or more direct guidance on regular WordPress maintenance. To help you with your own WordPress site, we’ve written this guide to explore the support tips as below:
Update WordPress / system immediately.
Back-up your website regularly.
Prioritize user experience.
Update content with the times.
Make sure your site is accessible.
Your website is the backbone of your organization or business — it’s worth it to take the time and make it the best it can be!.
1.Update WordPress / system immediately.
When WordPress updates come out, you should make sure that you’re updating to the latest version immediately. Don’t snooze and forget about the update notification. Why is this so important?
You’ve seen updates occur on your various devices and software solutions. Your have probably notifies you regularly every few months with an update available for you to gain access to the latest software version. How often do you simply say, “I’ll do that later,” snooze the notification, and totally forget about it?
WordPress updates may have fix bugs, tighten security, and better protect your website.
When you fail to update right away, you’re leaving your website open to potential threats. This could leave the data on your site vulnerable to hacks and breaches. Therefore, make sure you update your site as soon as possible after you receive the notification for the update!
In addition to updating WordPress itself, keep an eye out for updates that become available for plugins and themes that you use to create your website content. These updates accomplish the same goal of tightening security for your site and ensure that all components work together. For instance, if you update your WordPress version but not your plugins, they might not be compatible anymore.
Of course, this shouldn’t be your only method of securing your website from outside threats. Make sure you’ve successfully implemented strong authentication standards so that your website password doesn’t present another weakness that others can use to penetrate your site’s data.
2. Back-Up Your Website Regularly
If you’ve worked on websites at all, you know what it’s like to accidentally delete an important element of your webpage. Maybe your internet flickered, Any malware Atteck, site hacked and you lost all of your work or maybe you were just a little too quick to hit the “delete” button. Don’t worry, we’ve all been there.
Backing up your website regularly ensures that you’ll be able to restore content when this type of issue occurs.
It’s a best practice to keep a few different backups of your website. Three is a good number to start with, but more is always an option. This ensures that if one backup gets damaged, lost, or corrupted, you’ll have another option to work with. Of course, you’ll want to back up your site on the server.
You can either schedule regular backups to occur or conduct them manually. We recommend that if you’re working with an outside organization to help you with your WordPress support, that you check in with them to see what services they offer regarding backups.
3. Prioritize User Experience
A good user experience (UX) directly impacts the conversions your website receives. If visitors can’t find what it is they need or are left confused, you’ll quickly lose their engagement and, therefore, their potential to convert.
This is true for all websites, whether you’re a part of a nonprofit trying to increase donations, a blog enticing people to subscribe, or a small business looking to make a sale. If site visitors don’t have a good experience, they won’t convert and they won’t come back.
Instead, focus on incorporating specific UX elements into your site to create a smooth and engaging experience for all visitors. If you’re unsure about what good UX looks like, check out examples from other top sites, especially those with an apparent audience to whom they’re appealing. For example, this resource lists some of the top college websites.
4. Update Content with the Times
How often do you search the web for something and come across a site that is obviously outdated? Probably fairly often. You can tell when a website is out of date when the content is old and the design is not updated with the latest web trends.
Don’t let your website get to this point! Outdated web content turns readers away from your site.
The best approach to ensure your content doesn’t end up out-of-date is to take a continuous improvement approach. With this approach, you make small changes on your site over time rather than completely overhaul the content when you start to notice that it’s becoming out-of-date. This extends the life of your site and helps you avoid the expense of complete overhauls every few years.
5. Make Sure Your Site is Accessible
Your website is the central hub of information for your entire organization in digital marketing strategy. When you post to social media, you likely link your readers back to content on your website. When you send emails to your audience, you might guide them to another page on your site where they can learn more about the information in the email.
Think of your digital marketing strategy almost like a spider web. The center of the web is what holds everything together and connects all other aspects of your marketing. Then, the other strings hold that central resource up and lead back to the center.
WordPress has robust capabilities to create beautiful and highly engaging websites. However, sometimes, you need a little support to get there. You can obtain this support by conducting research or you can invest in a TGSane Technologies that will help you make the most of your online content.
